FemFest is a festival organized by the LatoB club and the student organization Rete della Conoscenza to explore the issues of transfeminism.
I worked on both the organization of the festival and the communication part, creating a coordinated image for Facebook events, Instagram posts, A3 posters and A5 flyers.
The concept wanted to use a floreal and feminine coded font as the main visual, to catch the eye of a larger target and not only people already involved with politics. The pastel pink was contrasted by a off-black background and a red gradient making the logotype more dynamic.
The same concept was used for the second edition with a variation on the theme, while the third edition changed completely to be more atuned with the political phase of the moment, which let me be more drastic and radical.